"Most businesses die because they offer a product that consumers don't need" — this is a famous saying of Eric Ries, the author of the Lean Startup methodology. So how can a hypothesis-driven development help your project avoid this trap? The answer is
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Mobile app research is essential to the success of your app, and we'll tell you why. Understanding your target audience, competitors, industry, and current market trends lie at the base of conducting mobile app research. Every attempt to design a mobile app begins
Consumer Trend Canvas is an easy-to-use analytic tool that allows you to accumulate and discover relevant information on a single "canvas" and is designed to collect business ideas from available "details quickly": drivers, values, cases, insights, future users, and modern technological solutions.The Consumer
Entering the market with a new product, having conducted no mobile app competitor analysis, is a risk for a company. If any strong players already exist, the whole business plan will probably collapse, and losses will follow. Also, you should not underestimate existing
Hiring mobile app developers in Ukraine seems wise if you seek hard-working, profoundly educated, and enthusiastic employees. However, this is not just about the spark in the eyes. Over the years, Ukrainians have been rightly considered among the best players in the programming
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Business success and big sales are impossible without understanding who you are selling to. Let's figure out how to determine the pool of users to target your app and what simple stages will help you tackle this complicated process. Why Is It Important
The process of generating an idea for a mobile application is similar to the process of generating ideas in general, so in this article, we will talk about the general process of idea creation, how important ideas are, and how to work with
We admire companies that, despite all the difficulties caused by the war, continue to find ways to be more useful for their customers and stay on course for digital business transformation. Eldorado.ua, a company with 23-year history and one of the largest retailers
Business development is always associated with certain risks. App validation helps to reduce and prevent many of them. It gives you tangible instruments that can be used to iterate changes when applied to the development process. Despite half of the startups failing in
